"Vaping messes your game!" Says loud and clear Bennedict Mathurin, the new NBA sensation. The RSEQ (Quebec Student Sports Network) and the CQTS (Quebec Council on Tobacco and Health) are joining forces with Quebecer Bennedict Mathurin of the Indiana Pacers, as part of the 3rd edition of the Vapoter campaign, it's not your game. This new offensive aims to inform young high school athletes in Quebec about the harmful effects of vaping. Bennedict Mathurin's participation was made possible thanks to the collaboration of the MVP Group.
Bennedict Mathurin, a former RSEQ basketball student-athlete at Charles-Lemoyn College, quickly became one of the most prominent Quebec athletes on the international scene. From the basketball courts of Montreal North to those of the most prestigious arenas in North America, his career is inspiring and he is a model of determination. Bennedict Mathurin, aged 20, did not hesitate to get involved in this prevention campaign which will give the right information on vaping to teenage athletes in school.
“The vape affects more and more young people. Nicotine addiction is a trap and one can easily fall into it. To stop vaping, the best thing is to focus on yourself and on the pleasure of doing your sport,” says Bennedict Mathurin.
The RSEQ and the CQTS: united against smoking and vaping
Vapoter, c'est pas ta game, an innovative project by the RSEQ and the CQTS, is making a strong comeback after last year's success when renowned athletes, Nick Suzuki, Maxence Parrot, Félix Auger-Aliassime, Kristel Ngarlem, Samuel Piette, Kim Clavel and Katerine Savard, had teamed up for a notoriety campaign on social networks to raise awareness among young people in Quebec. This year's campaign comes with two ads aimed at student athletes. These feature two young people, a volleyball player and a basketball player, struggling with their addiction to vaping. It will also be deployed on the web and on display. Bennedict Mathurin, for his part, will take part in a virtual press conference with the media and will meet students from a secondary school next June.
