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PATRICE BRISEBOIS, spokesperson for the CIBC x HABS contest

A major contest is launched at the provincial level The CIBC, "At the heart of the celebrations of Quebecers" with Patrice Brisebois as spokesperson!

Montreal, November 1, 2022- Official partner of the Montreal Canadiens Hockey Club, CIBC is taking advantage of its association with the most glorious of hockey teams to celebrate the ambitions of Quebecers through an unprecedented campaign, At the heart of the celebrations. . More than ever anchored in the community, the financial institution wishes to highlight the exceptional journey of Quebecers and allow them to achieve their ambitions through a common passion: that of the Montreal Canadiens! In addition, the big contest “From your ideas to reality” will allow lucky people to live an extraordinary experience in connection with our national sport. To register:

The former number 43 of the Montreal Canadiens, recipient of the Stanley Cup in 1993 now ambassador for the Club, Patrice Brisebois, is proud to support this campaign. “It is a great pleasure to see how much the Montreal Canadiens, thanks to their partnership with the CIBC, can be a source of great joy among Quebecers. I too want all fans to fulfill their ambitions, big or small! And why not dream of a 25th Stanley Cup for the Canadiens! »

This project was masterfully carried out by the public relations agency Marelle Communications.