Montreal, Wednesday, September 12, 2018 - The internationally renowned beer brand Peroni Nastro Azzuro, chooses Patrice Bernier to host one of its Aperitivos in the heart of Montreal.
The objective was to increase the notoriety of the Italian beer brand in the Montreal market. As host, Bernier had to call upon his network of contacts to bring together exceptional men and women to share good times at the Aperitivo. He also had the mandate to create captivating content on social platforms to share his experience at Aperitivo.
As a popular figure in Quebec soccer, Patrice Bernier has made a name for himself both on and off the field, as a result of his leadership, his dedication and his pleasure in working with the people who surround him.
By teaming up with the Montreal athlete, the Italian brand was able to continue to break into a new market and expand its reach on social media.
* Crédit photo Aline Dubois